Privacy Notice on the Processing of Personal Data

We hereby inform you that Regulation (EU) 2016/679 ("General Data Protection Regulation") provides for the protection of individuals and other entities with regard to the processing of personal data. In accordance with Article 13, we provide you with the following information: 1. Purpose and Legal Basis for Data Processing The processing of personal data you have provided is solely intended to fulfill contractual obligations, respond to your specific requests, and comply with legal obligations, particularly those related to accounting and taxation. 2. Source of Personal Data The personal data has been collected in connection with the rental service you requested and includes, but is not limited to, your name, surname, address, tax code, email, and telephone contacts. 3. Processing Methods In relation to the aforementioned purposes, your data will be processed using both digital and paper-based methods. The processing operations are carried out in such a way as to ensure the logical, physical security, and confidentiality of your personal data. 4. Legitimate Interests Pursued by the Data Controller or Third Parties See point 1. 5. Scope of Data Communication and Dissemination Your data may be disseminated and made accessible via the internet and communicated to: • Any subjects granted access to such data by law; • Our employees and collaborators within the scope of their duties; • All natural and/or legal persons, public and/or private, where such communication is necessary or functional for the execution of our activities and in the manner and for the purposes outlined above, including, but not limited to: employees, collaborators, consultants, professionals, service centers (e.g., car rental agencies, mechanics, insurers, fuel card providers, satellite system managers), and institutions responsible for administrative tasks. 6. Methods and Duration of Data Retention Your data will be retained in our records for as long as the current relationship remains in place or until the termination of our company's mission. 7. Identity of the Data Controller Prime s.r.l. Via Flaminia 491 - 00191 Rome Email: [email protected] Phone: 0633220167 - 00151 Rome 8. Data Subject's Rights 8.1. Articles 15 (Right of Access) and 16 (Right to Rectification) of Regulation (EU) 2016/679 The data subject has the right to obtain from the data controller confirmation as to whether or not personal data concerning them is being processed, and, if so, to access the following information: • The purposes of the processing; • The categories of personal data; • The recipients or categories of recipients to whom the data has been or will be disclosed, particularly recipients in third countries or international organizations; • The retention period for the personal data or, if not possible, the criteria used to determine that period; • The existence of the right to request rectification or erasure of personal data, restriction of processing, or to object to processing; • The right to lodge a complaint with a supervisory authority; • The existence of automated decision-making, including profiling, and meaningful information about the logic involved and the expected consequences of such processing for the data subject. 8.2. Right to Erasure ("Right to be Forgotten") – Article 17 of Regulation (EU) 2016/679 The data subject has the right to obtain the erasure of personal data concerning them without undue delay, and the data controller has the obligation to erase such data without undue delay if any of the following grounds apply: • The personal data is no longer necessary for the purposes for which it was collected or otherwise processed; • The data subject withdraws consent on which the processing is based, and there is no other legal ground for the processing; • The data subject objects to the processing and there are no overriding legitimate grounds for the processing; • The personal data has been unlawfully processed; • The personal data must be erased to comply with a legal obligation in EU or Member State law; • The personal data has been collected in relation to the offer of information society services. 8.3. Right to Restriction of Processing – Article 18 of Regulation (EU) 2016/679 The data subject has the right to obtain restriction of processing where one of the following applies: • The data subject contests the accuracy of the personal data, for a period enabling the data controller to verify the accuracy of the data; • The processing is unlawful, and the data subject opposes the erasure of the personal data and requests the restriction of its use instead; • The controller no longer needs the personal data for the purposes of processing, but the data is required by the data subject for the establishment, exercise, or defense of legal claims; • The data subject has objected to processing pending the verification of whether the legitimate grounds of the controller override those of the data subject. 8.4. Right to Data Portability – Article 20 of Regulation (EU) 2016/679 The data subject has the right to receive the personal data concerning them in a structured, commonly used, and machine-readable format and has the right to transmit that data to another controller without hindrance from the current controller. 8.5. Upon the conclusion of the rental service, our company requests your consent to retain your personal data for the purpose of sending marketing communications regarding our current and future services. I consent to the retention and profiling of my personal data for direct marketing purposes. I do not consent to the profiling and retention of my personal data. Signature: __________________

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